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Samsung Galaxy Z Fold 8 sales up 45 percent following iPhone Duo announcement

Samsung reports combined European sales for the Galaxy Z Fold 8 and Z Fold 8 Ultra increased 45 percent compared to last year's Galaxy Z Fold 7.

By Bussinn Staff ยท Oct 22, 2026 ยท 1 min read
Image: arstechnica.com

Samsung reports combined European sales for the Galaxy Z Fold 8 and Z Fold 8 Ultra are up 45 percent compared to the Galaxy Z Fold 7. The company announced the sales increase on October 22, covering the nine weeks since the Z8 series went on sale.

Search volume for Samsung foldables spiked 460 percent across Europe during the week of September 6 to 12. Apple announced the iPhone Duo on September 9. Search volume for the Z Fold 8 across the entire month of September was up 260 percent.

Samsung previously noted US preorders for the Galaxy Z8 series were trending 30 percent higher than last year. The company said its larger foldables made up about 80 percent of foldable purchases.

Samsung did not mention Z Flip 8 sales figures in its announcement. Third-party reports claimed Samsung was ramping up foldable manufacturing, particularly of the wider Z Fold 8 model.

#Samsung#Apple#iPhone Duo#Galaxy Z Fold 8

Source: arstechnica.com

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